Leaving a Paw Print.


  • 5% of all proceeds support animal welfare and environmental conservation organizations. 

According to ASPCA.org, "each year, approximately 1.5 million shelter animals are euthanized." The Smush Foundation focuses on supporting a variety of animal welfare organizations to help facilitate adoptions and TNR (Trap-Neuter-Return). Furthermore, the foundation helps teach shelters/rescues how to improve their photography, video, and marketing skills - all which will help increase the number of animals that find homes.  


  • Planting a new tree for every purchase
Along with helping our furry friends, we believe it's necessary to aid in the sustainability and health of our planet. Thus, we have implemented a program where we plant a tree for every Mau purchase. 


  • We cover 50% of the cost for product donations made to animal shelters


  • The wood for our naturally shaped cat trees are sustainably sourced from trees that no longer bear fruit.